
What, you ask? Well,
"Morals, Mormons and Mitt" is a National Post article following the journalist
Allen Abel and his encounter with Mormons concerning the upcoming election. He met a black mormon woman named
Monica Lauren Robinson who shared her story with him and declared that neither she or her fellow mormons would vote for
Mitt Romney just because he is a mormon himself. When Monica was asked who she was voting for she replied
"I guess I'll have to figure that out soon,". They were also angry at the fact that his religion has been recieving so much attention from the media while other candidates have not.
Let us look at
McLuhan's theory of media of a minute. Media extends and amplif

ies the senses, increasing the relative importance of that sense. For example, the Wheel being an extension of the leg. Another example is clothing being an extension of our skin. Thus, the theory of media being the extension of our bodies and o
f who we are can lead to stereotypes. In
Mitt Romney's Case, him being a mormon is an extension of who he is and therefore he is subject to stereotypes and sometimes criticism. This is a very interesing video that I found on youtube of
McLuhan's theory.
Being a muslim, I have noticed that whenever a criminal on television happens to be a muslim, the media

seems to emphasize that fact, and if the criminal was not a muslim, their faith would not be mentioned. Now that could be extremely dangerous, it could spark anger within the group that is being stereotyped. When it comes to the mormons, if
Mitt Romney is not elected because of his religion, there are sure to be many complaints from the people of his faith. However, when looking at the bigger religions like Islam, it could cause far more complaints and anger towards the west. When a large group of people is seen as violent by the west, it does not mean that those individuals are particularly more violent or aggressive than everyone else; it is an alert or a signal that those individuals have been mistreated. For the muslims in particular, they have been physically harmed (wars, bombs etc.) and they have also been mentally or psychologically harmed through the media. It has affected the muslim people's social lives and how they are perceived by the world. I will leave you with a short documentary on youtube that gives a glimpse of
muslim and Arab Stereotypes. Sevigny, Alexandre. "The Medium Is the Message." Communication Studies 1A03. Hamilton, Ontario, Canada: McMaster University Custom Courseware Production Services, 2004. 23-30.